Have you looked at attraction marketing and thought it looked too complicated for you? Wondered how it works? Or even just wondered what it is?
Attraction Marketing is essentially the art and science of self-promotion. People want to do business with other people, not with an opportunity; it's as simple as that.
Like all grand plans and big dreams, once you break them down into simple steps they become manageable, attainable. Boiled down, attraction marketing can be summed up as a three step process:
Not only is this system simple, but it's also the marketing system used by the likes of Mike Dillard, Anne Sieg, and Frank Kern, and you do know who they are, don't you?
Building a list on the internet typically involves generating traffic to your capture pages, social media sites, or blog - if no one sees you or learns who you are, your business is dead in the water!
You then need to encourage these people to opt-in to your list somehow - turn that traffic into leads - give them an incentive to want to hear from you again. Perhaps you've hooked them with a funded proposal, offered them a cheap eBook (it's even better if it's free), some training, or tutorials to help solve a problem they are having (now we are getting past just any traffic, this is targeted traffic; the best kind!).
Building a relationship with your list is probably the most important element in this process. During this phase you need to continue giving value, preferably for free, and through this process you will earn trust with your list.
Trust is the difference between making a sale, and not making a sale, when it comes time for your paid offer.
Monetizing your list can take on a number of forms, depending on the type of business you are running, but almost always you will see appropriate affiliate offers thrown in there, and that's when the real fun begins!
Remember, Attraction Marketing is no harder than the following three steps:
Not only is Attraction Marketing so simple, but there are Attraction Marketing Systems around that help you though the process; they will train you, mentor you, provide technical advice, self-branding advice, successful marketing strategies, and help you generate more leads than you will know what to do with.
Attraction Marketing is essentially the art and science of self-promotion. People want to do business with other people, not with an opportunity; it's as simple as that.
Like all grand plans and big dreams, once you break them down into simple steps they become manageable, attainable. Boiled down, attraction marketing can be summed up as a three step process:
- Build a List
- Build a Relationship with Your List
- Monetize Your List
Not only is this system simple, but it's also the marketing system used by the likes of Mike Dillard, Anne Sieg, and Frank Kern, and you do know who they are, don't you?
Building a list on the internet typically involves generating traffic to your capture pages, social media sites, or blog - if no one sees you or learns who you are, your business is dead in the water!
You then need to encourage these people to opt-in to your list somehow - turn that traffic into leads - give them an incentive to want to hear from you again. Perhaps you've hooked them with a funded proposal, offered them a cheap eBook (it's even better if it's free), some training, or tutorials to help solve a problem they are having (now we are getting past just any traffic, this is targeted traffic; the best kind!).
Building a relationship with your list is probably the most important element in this process. During this phase you need to continue giving value, preferably for free, and through this process you will earn trust with your list.
Trust is the difference between making a sale, and not making a sale, when it comes time for your paid offer.
Monetizing your list can take on a number of forms, depending on the type of business you are running, but almost always you will see appropriate affiliate offers thrown in there, and that's when the real fun begins!
Remember, Attraction Marketing is no harder than the following three steps:
- Build a List
- Build a Relationship with Your List
- Monetize Your List
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